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Improving Your Online Community Engagement

Posted on May 26, 2015 in:

Developing an actively engaged online community is perhaps one of the dreams of a community manager and website owner. This online community facilitates discussions about your products, services or industry, as well as share knowledge about product how-to’s and troubleshooting. A blog is an excellent way to develop an online community – one that is…

Social Media and Your SEO Strategy

Posted on May 19, 2015 in:

Social media has come a long way. Aside from enabling people to connect, it has also grown to become a preferred method of searching for information online. This means that SEO and social media strategies are invariably linked together. Part of your SEO strategy is to strengthen your social media presence. You see, a high…

Lead Generation and User Engagement by Social Logins

Posted on April 2, 2015 in:

One main benefit of maintaining a professional website is being able to generate leads. However, there are basically two obstacles that prevent prospective customers from giving their names and contact details. For one, readers are wary about giving their personal information, particularly to a website or entity they really do not know or trust. Second,…

Blog Popularity Posts Dramatic Increases

Posted on August 7, 2013 in:

It’s no secret that Fortune 500 CEO’s have been slow to embrace the benefits of social media. The latest study, released by the Charlton College of Business Center for Marketing Research, University of Massachusetts Dartmouth, shows that Fortune 500 companies have increased blogging efforts by 50-percent over the past two-year period. The following statistics highlight…

Incorporating SEO and Social Media

Posted on November 27, 2012 in:

With the advent of social media taking over the business world, many companies are finding themselves adapting to stay up-to-date with consumers’ social media needs and requirements. Adaptivity Pro, a Utah Web Design firm, specializes in taking this somewhat daunting task and breaking it down for companies, allowing them to incorporate advanced technology into their…

Riding the Facebook Wave to Marketing Success

Posted on April 27, 2011 in:

Everybody’s on Facebook! Indeed, the current estimated number of users has reached 400 million (and counting) – and these are only the active users. By “active users” we mean the users that are (to some degree) involved in updating their status and commenting on other friends’ updates. This also means that they post pictures and…

Daily Deal Site Marketing

Posted on April 20, 2011 in:

Who can resist the temptation of getting a good deal? Why pay the full price when you can actually shell out just a fraction of the cost? This is the driving force behind the success of daily deal sites that have cropped up – all offering the best deals for food, services, hotel accommodations, massages,…

Marketing Ideas to “Like” on Facebook

Posted on March 29, 2011 in:

Who else isn’t on Facebook? The popularity of this social networking site provides great potential that a savvy marketer can harness. After all, Facebook is one of the most visited sites in the world, second only to Google. Although Facebook is primarily a place where friends and associates can connect and get tabs on each…

Social Media Optimization Google Analytics Filter

Posted on August 4, 2009 in:

As social media marketing becomes more prominent for internet marketers one challenge is to determine how to track success of a social campaign.One easy way to gain some insight into your social media marketing campaigns is to setup a specific campaign in Google Analytics to track traffic from these sites.This will give you insight after…

Use Facebook Advertising for Awesome Online Marketing Insight

Posted on March 10, 2009 in:

One major advertising advantage Facebook has over Google adwords and other ppc platforms is that Facebook has access to real demographic and user preference data that few other systems contain.  Since a user of Facebook enters in their demographic information and have the access to join groups and note their personal preferences this data is…