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Online Classified Ad Marketing

Posted on May 4, 2011 in:

Classified ads can both be online and offline. We will primarily be discussing online classified ads. These are small spaces of advertisements that use just a few lines. A potential customer can click on a link that will bring them to your website, sales page or to an auto responder page. The challenge of classified…

Riding the Facebook Wave to Marketing Success

Posted on April 27, 2011 in:

Everybody’s on Facebook! Indeed, the current estimated number of users has reached 400 million (and counting) – and these are only the active users. By “active users” we mean the users that are (to some degree) involved in updating their status and commenting on other friends’ updates. This also means that they post pictures and…

Daily Deal Site Marketing

Posted on April 20, 2011 in:

Who can resist the temptation of getting a good deal? Why pay the full price when you can actually shell out just a fraction of the cost? This is the driving force behind the success of daily deal sites that have cropped up – all offering the best deals for food, services, hotel accommodations, massages,…

Boost your Website Traffic with Article Distribution

Posted on April 13, 2011 in:

The equation’s pretty simple. You write interesting, relevant and unique articles and then post them in article distribution websites (also called article marketing). You take every opportunity to add your website URL to these articles. With the use of strategic SEO keywords, you can actually increase the traffic coming into your website. Why Use Article…

Use Local Utah SEO Techniques

Posted on April 5, 2011 in:

Optimize Your Google Places Ad Local listings that make use of SEO opportunities are not only an important part of Utah online marketing for your small business, it is essential. The problem is that these days it is not enough just for you to simply create an ok looking listing. You have to put some…

Marketing Ideas to “Like” on Facebook

Posted on March 29, 2011 in:

Who else isn’t on Facebook? The popularity of this social networking site provides great potential that a savvy marketer can harness. After all, Facebook is one of the most visited sites in the world, second only to Google. Although Facebook is primarily a place where friends and associates can connect and get tabs on each…

Personal Reputation Management

Posted on March 22, 2011 in:

Controlling What the Internet Says About You The World Wide Web is a very public place – and it’s often quite hard to control what’s placed in Google and other sites. And you must remember that Google and other search engines are not simply search engines. The internet and its many uses has transformed search…

A Review of Article Distribution Websites

Posted on March 15, 2011 in:

Sending articles through article distribution websites is not the best link building strategy but an effective one for search engine optimization. Article distribution websites are third-party sites that host articles and provide links back to your website. These sites contain an unbelievably wide range of topics, ranging from your love life, decorating your home, doing…

25 Items to Address in a Website Redesign

Posted on June 5, 2009 in:

Here are some notes I came across from a while ago on items to address when you are going through a website re-design so you don’t have to do another one in a long time.  This includes online marketing items mainly and does not address web design in and of itself much – more on…

Website Redesign SEO Checklist

Posted on March 27, 2009 in:

Here is a seo checklist of items I compiled for a client recently that is in the process of a website redesign and wanted to know what things they should be concerned about when they make the site live. Hopefully the list is useful to others; items with a * mean it can be worked…

How to Track & Measure Website Goals

Posted on February 10, 2009 in:

Too many times I get asked the question from people interested in SEO, PPC, or other online marketing strategies how to measure success of whether the strategy was successful or not.  I always respond that it is very easy yet difficult to measure success of online marketing campaigns, here is some elaboration. Whats The Scoop…

Search Engine Optimization Interview

Posted on August 18, 2008 in:

My employer recently interviewed me on search engine optimization and posted it on our company blog.  Robert Payne did such a good job at asking some killer seo questions and making me think hard to get some awesome answers that I wanted to point it out and point people over in that direction so you…